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"When DVD first launched it was anything but the perfect product," said Andy Parsons, Pioneer executive and chairman of the Blu Ray Disc Association. "There were many doubters that said there was little chance of overtaking VHS." Now, he said, the same thing is happening with Blu Ray, the natural evolution in audio-video technology. The Blu Ray vs HD DVD format war finally ended when the entertainment giants changed sides and Toshiba announced that it would no longer be manufacturing the HD DVD player. Some buyers are left wondering: Is it really worth it? Blu Ray DVDs, can hold an astounding 25-50 GBs of data, meaning that they use more advanced coding to include more audio tracks and more stunning visual information, as well as adding more bonus features. You will notice the high definition of a HD DVD or Blu Ray disc at once. Regular DVDs supported a resolution of 720x480 pixels, while HDTV offers 1920x1080 pixels. The next major difference between Blu Ray vs HD DVD was their alliances. Early on, motion picture companies, manufacturers and distributors understood that they would need to get aligned with the new technology. But could Blu Ray and HD DVD coexist? It would be costly, not to mention extremely confusing for consumers. When the DVD format first came out, there was no mistaking a VHS tape and a DVD on the shelves. You may be wondering how this storage technology came about. Truth be told, the actual differences in manufacturing Blu Ray vs HD DVD discs are minimal. While standard DVDs used red lasers to burn the information onto the discs, both HD DVD and Blu Ray discs use a high-powered, short-wavelength, blue-purple laser to burn high-density information, thus assuring better quality. The victorious Blu Ray players are currently retailing at over $499, with $399 PlayStation3s being the cheapest way to get the BR technology. There is one other relatively inexpensive option for buyers: you can get the Denon DVD-1730 up-converting DVD player that is compatible with Blu Ray discs for less than $300. Some advocates see the Blu Ray disc player as training wheels for the technologically illiterate. "We can use HD discs to train consumers to move into digital, but it's a transition," explains Dan Silverberg, vice president of high-definition media development at Warner Bros. "Downloaded content will come, but the consumer will get quicker tutorials into video-on-demand, etc. by owning a Blu-ray player or HD DVD." While the Blu Ray vs HD DVD war is officially over, the Blu Ray vs. downloading war may have just begun.
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